Regional Sales Manager (Columbus, OH)
The Sales Manager is primarily responsible for generating new business for all service lines through the development of strong broker relationships and the successful presentation of CDB solutions to prospects. Must be based in Columbus, OH region!
Essential Functions:
· Successfully establish, maintain, and enhance credibility, communications, and relationships with brokers, consultants, employer-trusted advisors, and employers to generate new business for all lines of service.
· Develop and cultivate relationships with new brokers to ensure the continued growth of the organization.
· Strategy development to increase the closing ratio and sales
· Be educated on new products and services in order to timely present to brokers and prospects.
· Including identifying ways for brokers to position CDB products and services to deliver new business.
· Leading, organizing and planning formal presentations and meetings with brokers and their prospects, broker firms, CE courses for brokers, event planning for seminar marketing and presentation of solutions and proposals to clients as needed.
· Conducting regular meetings with broker contacts about prospects, services, solutions and new selling tools to keep CDB top of mind.
· Utilize team sales approach to generate new business.
· Successful and timely management of the full sales opportunity lifecycle following the defined sales process:
· Qualifying prospects through questions and regular interactions with brokers.
· Regular targeting of employer prospects with key brokers.
· Working with brokers to collect information necessary to finalize a competitive proposal.
· Following up with brokers on RFPs to get to the finalist presentation opportunity.
· Providing competitive feedback to stop loss partners.
· Daily maintenance of Salesforce.
· Providing support for other sales team members as needed.
· Provide weekly internal reporting on activity to the management team.
· Prepare custom presentations (by audience) using materials.
· Provide marketing support and feedback for the development of new or enhanced products and services.
· Other duties as assigned.
Essential Skills and Experience:
· Outstanding communication skills.
· Knowledge and understanding of self-funding and stop loss.
· Knowledge and application of consultative sales approach.
· Ability to develop relationships at multiple levels.
· Understanding of the significance of the broker relationship and having a desire to constantly enhance that relationship
· Advanced problem-solving skills
· Advanced decision-making and critical thinking skills.
· Advanced organizational and time management skills.
· Computer skills with MS Office software tools, including PowerPoint.
· Strong listening and follow-up skills.
· Strong customer focus and sense of urgency.
· Ability to work with little direction, a self-starter.